The NIVEA Family

Trusted, Loved and always Reliable – For more than 100 Years

Brand Facts


    Global market leader for skin care
    Innovative skin care products for the whole family
    First to integrate Q10 in its products
    Around 30 percent of all women around the world use NIVEA products
    NIVEA Creme was one of the first stable oil-and-water based creams in the world

    NIVEA Categories

    Always in Tune with the Times

    When NIVEA Creme was launched in 1911 it revolutionized skin care as one of the first stable oil-and-water-based cream in the world. Today, although the NIVEA family has grown considerably, it is no less innovative. Read more about the present-day product ranges here.