U.S. Market

Focused Development for the U.S. Market

Product Technology, Scientific and Regulatory Affairs

 

An important factor for Beiersdorf's global success is the understanding of specific consumer needs in regional markets. Corporate Research and Development in Hamburg has an established technical center in the U.S. to serve this specific market. 

 

This U.S. group is composed of a team of scientists with product technology and dermatological science expertise.  This group plays an important role in actively seeking new technologies and processes. With collaboration and constant exchange of ideas with Corporate Research and Development, this group strives to deliver superior, more effective skin care products that meet the needs and desires of the U.S. consumer.

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